{"id":1009,"date":"2018-12-11T16:11:35","date_gmt":"2018-12-11T16:11:35","guid":{"rendered":"https:\/\/seoprohub.com\/blog\/?p=1009"},"modified":"2022-09-16T07:34:04","modified_gmt":"2022-09-16T14:34:04","slug":"seo-parameters","status":"publish","type":"post","link":"https:\/\/seoprohub.com\/blog\/seo-parameters\/","title":{"rendered":"Develop your website keeping eyes on the SEO parameters"},"content":{"rendered":"<p>The knife of an unfriendly website hurts really badly!<\/p>\n<p>Merely a few days ago, an SEO consultant got a call:<\/p>\n<p>\u201cHello, I am having a bad day. I\u2019m losing the sales &amp; my web traffic too. God knows, what the problem with my website is.\u201d<\/p>\n<p>The consultant replied: \u201cYour website is the main problem.\u201d<\/p>\n<p>Are you shocked to hear that? Well, many were. Yes, the real problem was their website. Having a website designed and having it designed on the SEO parameters are two different things. Businesses concentrate more on building a website, not on building an SEO friendly website.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_65 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a00967925515\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a00967925515\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/seoprohub.com\/blog\/seo-parameters\/#River_of_traffic_doesnt_know_where_to_go\" title=\"River of traffic doesn\u2019t know where to go\">River of traffic doesn\u2019t know where to go<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/seoprohub.com\/blog\/seo-parameters\/#Accessibility_of_design\" title=\"Accessibility of design\">Accessibility of design<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/seoprohub.com\/blog\/seo-parameters\/#Responsive_web_design_wins_the_crowd\" title=\"Responsive web design wins the crowd\">Responsive web design wins the crowd<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/seoprohub.com\/blog\/seo-parameters\/#Incorporate_social_media_icons_to_rank_higher\" title=\"Incorporate social media icons to rank higher\">Incorporate social media icons to rank higher<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/seoprohub.com\/blog\/seo-parameters\/#URLs_should_attract_not_distract_the_search_engines\" title=\"URLs should attract not distract the search engines\">URLs should attract not distract the search engines<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/seoprohub.com\/blog\/seo-parameters\/#Dont_overdo_the_flash_elements\" title=\"Don\u2019t overdo the flash elements\">Don\u2019t overdo the flash elements<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"River_of_traffic_doesnt_know_where_to_go\"><\/span><strong>River of traffic doesn\u2019t know where to go<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Consider your website as the sea where the stream of traffic gets merged. If the river of traffic can\u2019t locate the central sea or doesn\u2019t like it, where will it go? Of course, it will look for another destination. You lose the grip when your website doesn\u2019t share a positive relationship with the SEO parameters.<\/p>\n<p>Having a shiny website that doesn\u2019t even comply a single standard of SEO is next to running in a race with an artificial leg.<\/p>\n<p>We don\u2019t want your digital marketing efforts to turn into ashes. To be precise, here we will enlighten you about making an SEO friendly website.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Accessibility_of_design\"><\/span><strong>Accessibility of design<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Your <a href=\"https:\/\/seoprohub.com\/blog\/2018-seo-checklist\/\">SEO friendly website checklist<\/a> is nothing without this point!<\/p>\n<p>The design isn\u2019t merely a design; it is the part of your SEO. A website should be wholly accessible else the search engine ranking, and conversion rates always suffer.<\/p>\n<p>If a website reminds you of an idler; it means that there is something wrong with that website. Make sure that the design of your website doesn\u2019t slow down its loading speed.<\/p>\n<p>A website should be cross-browser compatible. Use those images that don\u2019t make your web pages load slowly. Don\u2019t burden your website by using heavy images; even if you feel like using those images, there is an option called \u201ccompress,\u201d use it.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Responsive_web_design_wins_the_crowd\"><\/span><strong>Responsive web design wins the crowd<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Count the SEO friendly website names; you\u2019ll see the one common factor in all of them; i.e., they all possess a responsive web design.<\/p>\n<p>A huge number of people access the websites via their smartphones. Responsive web design doesn\u2019t only look appealing, but it appears the same on every device. Google shares a deep love for responsive web designs. A hint for you: If you want Google to love your website the same way, make sure that you have a responsive web design.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Incorporate_social_media_icons_to_rank_higher\"><\/span><strong>Incorporate social media icons to rank higher<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Needless to say, your website ranks better when the social media sharing buttons are there. Search engines don\u2019t ignore you for not incorporating the social media sharing icons. They give importance to social media, so should you do.<\/p>\n<p>Don\u2019t burn your chance of ranking higher. Incorporate the social media icons as search engines consider it as one of the ranking factors. Apart from search engines, your customers find it good when they see the social media sharing buttons. If they like your content; they can share it without any roadblocks.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"URLs_should_attract_not_distract_the_search_engines\"><\/span><strong>URLs should attract not distract the search engines<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Compare the two sentences here:<\/p>\n<ul>\n<li>We will give you dozens of tips.<\/li>\n<li>We will share some tips for making an SEO friendly website.<\/li>\n<\/ul>\n<p>In the first sentence, the context isn\u2019t clear whilst in the second one, it is pretty defined. Now, search engines function in the same way.<\/p>\n<p>They don\u2019t understand the URLs like:<\/p>\n<p>www.seoprohub.com\/st1\/<\/p>\n<p>But they do understand defined URLs like:<\/p>\n<p>www.seoprohub.com\/seotips\/<\/p>\n<p>Makes sense! Right?<\/p>\n<p>When you name the URL correctly, it helps the search engines in identifying what your content is about. Moreover, it clears the haziness from a visitor\u2019s mind.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Dont_overdo_the_flash_elements\"><\/span><strong>Don\u2019t overdo the flash elements<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Too much flash = too many distractions<\/p>\n<p>Yes, search engines consider your flash elements as the distractors. Don\u2019t use too much flash elements as it will be hard for search engines to rank your website.<\/p>\n<p>Flash isn\u2019t valued by search engines so they often give it a pass. If you are still willing to use flash elements, please do it prudently. Pay more attention to making your website SEO friendly so that it ranks better.<\/p>\n<p><strong>Wrap-up<\/strong><\/p>\n<p>This blog has no to little chance of going unnoticed. Still, if you do so, we are sorry, but it\u2019s your sheer loss. Not everybody shares the golden tips that work, but we did.<\/p>\n<p>Website design &amp; development should be done considering SEO friendliness. A website that fails to move on the rhythm of SEO parameters usually makes its way to the unnamed zone. The zone where all the unfriendly websites exist, and there is no going back.<\/p>\n<p>It\u2019s your time to decide where you want to go; in the unnamed zone or in the good books of search engines.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The knife of an unfriendly website hurts really badly! Merely a few days ago, an SEO consultant got a call: \u201cHello, I am having a bad day. I\u2019m losing the&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1010,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yst_prominent_words":[127,122,128,89,130,125,123,84,131,83,126,41,87,82,129,88,124,86,85,48],"acf":[],"views":15766,"_links":{"self":[{"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/posts\/1009"}],"collection":[{"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/comments?post=1009"}],"version-history":[{"count":6,"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/posts\/1009\/revisions"}],"predecessor-version":[{"id":1327,"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/posts\/1009\/revisions\/1327"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/media\/1010"}],"wp:attachment":[{"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/media?parent=1009"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/categories?post=1009"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/tags?post=1009"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/seoprohub.com\/blog\/wp-json\/wp\/v2\/yst_prominent_words?post=1009"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}